Have you enrolled in Google’s Webmaster Academy?

Like I’ve said before, if you manage a website, you need to integrate with Google. A great starting point for entrepreneurs and new marketers is Google’s Webmaster Academy. It’s an online training program that incorporates video to provide you with a fundamental understanding of how and why some websites rank better than others in search results. The lessons are fairly brief, they keep from getting too technical, and they give you ‘best practice’ tips and tools you can incorporate in your content production and outreach strategy.

I also suggest that you subscribe to the official Google Webmaster Central Blog feed (more on RSS feeds). You’ll find pithy videos like this one, titled SEO for startups in under 10 minutes.

Have you enrolled in Google’s Webmaster Academy?
 

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